Customers Are Not Interested In You


DigiTourShow Daily #165

Chris Torres

Chris Torres

11 Feb 2018

When it comes to your website, it must be completely customer focused.

Your text, navigation, images and videos must be about your customers and the experiences they will share. It must answer “What is in it for me”.

Sorry to say, customers are not in the least bit interested in your company history or mission statement.

They want to see good products and good reviews as well as knowing they will have a good experience.

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Filming location: Tourism Marketing Agency, Glasgow, Scotland

#digitourshow #Scotland

Chris Torres

Chris Torres

Because digital technology has changed the way that brands connect with their customers, you need to know where your customers ‘hang out’ online.
Chris Torres

Chris Torres

It’s an age old saying that the website of a business is its hardest worker, as it interacts with more customers than any employee.
Chris Torres

Chris Torres

Here are some of the biggest digital trends in the tourism industry and what they could mean for you.

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