The One Thing You Must Build


DigiTourShow Daily #160

Chris Torres

Chris Torres

6 Feb 2018

Whatever form of marketing you do, one aspect all businesses must build is a referral programme.

Customers who are referred to your business are easier to close, making the purchase decision much faster.

There is also no real cost in marketing and enquiring these customers and because they were referred to you, they tend to spend more and are more loyal.

They tend to give you more repeat business… if the service was first class.

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Filming location: Tourism Marketing Agency, Glasgow, Scotland

#digitourshow #Scotland

Chris Torres

Chris Torres

In years gone by word of mouth was one of the best ways to get new leads and customers.
Chris Torres

Chris Torres

As a higher than ever percentage of bookings come from online visitors these days, it’s paramount to make the most of each and every visitor.
Chris Torres

Chris Torres

More and more people check out products from their computers, tablets and mobile phones before thinking of making a purchase.

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