Pay Per Click on a Budget


DigiTourShow Daily #127

Chris Torres

Chris Torres

4 Jan 2018

If you have a tight marketing budget and are not sure what to put into PPC then follow these three quick tips…

  1. Target ads for in-destination customers. A lot of customers book activities and tour in destination so target this to a set radius from your location.
  2. Choose manual CPC so you can set a daily spend rather than Google doing this automatically.
  3. Set the best time of day to display your ads. Run this in line with the times of your tours with an hour or two either side. If you are not sure when is best, you can run the ad for 24 hours for 1 week to see when you receive the most bookings.

Being smarter with your PPC allows you to work within your budget. 

Join our Facebook group for exclusive content: https://goo.gl/wJSiBc

Filming location: London Docklands, London, UK

#digitourshow #England

David Buchanan

David Buchanan

Since early 2018, Facebook’s algorithm update has made it increasingly difficult for businesses to appear regularly in the news feeds of their followers. With this in mind, here are TMA’s top tips to maximise your business’s Facebook engagement.
Chris Torres

Chris Torres

Your role will include; assisting with digital projects, digital marketing management, search engine optimization, Internet marketing, and sales activities.
Peter Wright

Peter Wright

Chris presents a workshop on using Facebook Ads to make an effective ad funnel.

Let's start your journey

Whether you are an existing business or starting your journey, we will tell your story. One that inspires and sparks the imagination, turning lookers... into bookers.

Book your consultation with Chris or check out our success stories.

 

Success Stories               Speak with Chris