The Proof is in the Pudding


DigiTourShow Daily #176

Chris Torres

Chris Torres

22 Feb 2018

When you make claims on your website like ‘We are the number 1’ or ‘Highest rated’, please make sure you can back up these claims.

If you don’t show proof of your claims most customers will think you are not being entirely truthful.

Testimonials that use a first and last name, video testimonials and third party reviews all help build your credibility.

Show customers what you claim is the truth and they will be more likely to buy.

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Filming location: My Hoose, Knightswood, Scotland

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Chris Torres

Chris Torres

As digital marketing is constantly evolving, it can be hard for any small business to stay on the cutting edge.
Chris Torres

Chris Torres

Brands need to have an identity. And they need to use this personality to connect with their audience and market.
Chris Torres

Chris Torres

When promoting your business or organisation online you may hear the term ‘responsive design’ used by those in the know.

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