Stop With Your Hit And Run Email Campaigns


DigiTourShow Daily #177

Chris Torres

Chris Torres

23 Feb 2018

Email Marketing is often used as a ‘Hit and Run’ medium. This approach reduces your click through rates and increases your unsubscribes.

Build a relationship with your readers. Be subtle with your sales call to actions, weaving these in a story, written in a style as if you are having a conversation with them face to face.

This will lead to higher response rates and increases your sales potential.

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Filming location: Tourism Marketing Agency, Glasgow, Scotland

#digitourshow #Scotland

Chris Torres

Chris Torres

Direct mailing can work together to complement your digital marketing strategy in order to boost your reach.
Chris Torres

Chris Torres

If people do not have a good experience when using your site they will simply be turned off by your website.
Chris Torres

Chris Torres

Here’s TMA’s thirteen steps for delivering a successful email marketing campaign.

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