User-Generated Content Crucial In Travel, Part 1


DigiTourShow Daily #069

Chris Torres

Chris Torres

7 Nov 2017

Tourism is the best industry for user generated content as most travellers wish to share their experiences with friends and family. But how do you entice this?

First create a branded hashtag. Be sure this is creative but specific to your brand.

Place this hashtag on all your own marketing materials, including any non-digital materials like business cards and vehicles.

This will help promote your hashtag so your customers then know what to tag in on their own posts.

Filming location: Filming location: In my car, Glasgow, Scotland

#digitourshow #scotland

Chris Torres

Chris Torres

In the digital world, it’s vital to a have a good online presence.
Chris Torres

Chris Torres

Chris Torres continues his advice on how to create a full brand experience from first click to journey's end.
Chris Torres

Chris Torres

High-quality landing pages are an excellent online marketing strategy.

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