Why AirBNB is dominating


DigiTourShow Daily #009

Chris Torres

Chris Torres

8 Sep 2017

Unless you've been living under a rock, you are probably aware that AirBNB is taking over the hotel market. In 3 words, here's why:

Price, Authenticity and Flexibility.

Price because most of the time, staying in an AirBNB is often cheaper than a hotel especially when travelling in a group.

Authenticity because when travelling abroad, people want to get a real taste of local life. You are unlikely to experience this 'sense of place' when you book a hotel full of impersonal rooms, tourists and trained hospitality staff.  

And Flexibility because for the duration of their stay it is their home and they are often closer to where they wish to be.

Hotel owners don’t need to compete on price if you can be more flexible and offer an authentic experience.

Filming location: Ibis Hotel, Earls Court, London

#digitourshow #london

@IbisEarlsCourt1

Chris Torres

Chris Torres

At its simplest — and it’s rarely simple — marketing is an attempt to grab and hold on to your desired customers’ attention.
Chris Torres

Chris Torres

Some of the biggest mistakes can be easily made and these can have catastrophic effects on your business.
Chris Torres

Chris Torres

Because digital technology has changed the way that brands connect with their customers, you need to know where your customers ‘hang out’ online.

Let's start your journey

Whether you are an existing business or starting your journey, we will tell your story. One that inspires and sparks the imagination, turning lookers... into bookers.

Book your consultation with Chris or check out our success stories.

 

Success Stories               Speak with Chris