Design Thinking & Innovation In The Travel Space - The Digital Tourism Show #209

Jack is a Technology Consultant for the CYBG Accelerator. He is responsible for developing innovative digital services for new and existing CYBG customers to help them become more financially fit.

He and his team do this using techniques borrowed from Design Thinking and Lean Start-up methodologies. Prior to his current role, he held roles within financial services focusing on customer experience management and corporate innovation. He is Product Owner for B currency, an augmented reality currency converter app designed to keep users financially fit whilst abroad. His talk will focus on the application of Design Thinking for innovation in the travel space.

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