Understand Customer Needs - DigiTourShow Daily #063

Take a moment to think. Why would a potential customer buy your experience or product? What makes you stand out to those travellers in particular? What are their motivations?

Travellers will base their decisions on emotions so do you want them to feel relaxed, amazed, thrilled?

Understanding the needs of your travellers is the KEY to getting more bookings.

Filming location: The Titan Crane, Clydebank, Scotland

#digitourshow #scotland



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