Get More Bang For Your Buck With Earned Content – DigiTourShow Daily #172
Travel brands who bank on visual storytelling will get more bang for their buck than those who do not.
By harnessing user-generated content, your customers will perceive these as the most authentic and compelling type of content.
Tour providers, hotels and other travel brands can dramatically increase their chances of a booking from positive experiential and emotional customer generated content that define the travel experience.
This will also reduce your own time and money in trying to produce content yourself.
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Filming location: Tourism Marketing Agency, Glasgow, Scotland
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