The team at Ace wish to become a top UK destination for adventure activities and required help to create a digital marketing strategy to increase brand awareness of current and soon to be launched products.
WHAT WE DID
Our digital marketing experts created a comprehensive website and marketing audit - including a competitor analysis. This initial research was key in creating an online marketing strategy to take the business forward. Although this partnership is still relatively new, the results have already been encouraging.
Suggested website changes that saw results across the board: Sessions increased by 10%, page views by 17%, time on site by 42% and bounce rate was reduced by 5%. 13 out of 15 critical keywords now rank much higher in search results, some as much as 35 places in a 3 month period, due to our marketing and SEO efforts. PPC campaigns saw click through rates increase by as much as 11.56%.
Increase to PPC clickthrough rates
Increase time on site