Pay Per Click Advertising in Tourism, Part 3


DigiTourShow Daily #089

Chris Torres

Chris Torres

27 Nov 2017

Unfortunately, you are in what is arguably the most competitive industry for PPC.

Your competitors are often trying to target a very similar audience as you. It is vitally important to research and track your competitor’s PPC ads and overall online marketing strategy as this will help you in many ways.

For example, it can even highlight the weak points in your own campaign and adjust accordingly. What keywords are they using and how good is their landing page?

The information is available. Use it to rise above them.

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Peter Wright

Peter Wright

Chris presents a workshop on using Facebook Ads to make an effective ad funnel.
Chris Torres

Chris Torres

A high quality website will lead to new referrals, but there are some questions you should be asking yourself.
Chris Torres

Chris Torres

It’s an age old saying that the website of a business is its hardest worker, as it interacts with more customers than any employee.

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