TMA 2.0 Bigger and Better with AI functionalities.
Booking decisions happen before your website is visited Travel discovery no longer begins with a search and ends with a […]
Tourism Marketing Agency (TMA) Joins the Trikon Group in Exciting New Chapter
After 17 years of pioneering success in the tourism marketing sector, Chris Torres, founder and Director of the Tourism Marketing Agency (TMA), has officially sold the business to the Trikon Group, a dynamic group based in Cardiff. With an extensive portfolio of businesses, Trikon’s acquisition of TMA marks an exciting new chapter for both companies.
Hate to say I Told You So but… The Downturn in Travel Confirmed by GetYourGuide
Back in January 2024, I went on record saying that travel was heading for a downturn. At the time, some people in the industry didn’t believe me, event some clients. After all, it was hard to accept that the post-pandemic travel boom was tapering off. But the data was there, and now, the latest report from GetYourGuide, the Travel Experience Trend Tracker for Fall 2024, confirms what I’ve been saying all along: the travel industry is in a slowdown.
The Art of Turning Lookers into Bookers: Mastering the Customer Journey
By mastering the journey—Dreaming, Planning, Booking, Cancellation, Experiencing, and Sharing—you can build long-lasting relationships
Three Things Some Marketing Agencies Won’t Tell You
There is often very little open discussions about using marketing agencies and many tour operators and suppliers are regularly misled about what they can expect when working with an agency.