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Digital Tourism Show
How does GDPR Impact the Tourism Marketing Industry?
The deadline for GDPR is almost here and we’d like to discuss how it affects travel companies and what they can do to be GDPR compliant.
How to improve your TripAdvisor ranking
What are the changes to TripAdvisor’s algorithm and how can you improve your TripAdvisor ranking? In this video I go over the basics of these changes and how you can improve your rankings.
You Should Batch Create Your Content
You are busy running a business so you can’t always be on hand to create content. You may also find your creative streak comes fits and spurts.
The Importance of Legacy Content In Sales
When content is copied across to a new system it is tempting to delete old posts that you feel are no longer relevant. Don’t!
Use Instagram Stories for Tourism Marketing
If you have watched a few of my shows you know that I make a point that content should be story driven.
How to market your business with no money
If you have next to no budget to market your business then follow these steps…
Use an Influencer to Drive Results
Influencers play an important part within a marketing strategy when it comes to building a brands reputation.
You Make It Too Difficult To Get In Touch
Throughout my career, I have come across some crazy requests from my own customers and for me, the top one is when they do not wish to speak to customers.
Use Remarketing For More Sales
Not everyone who lands on your site will purchase straight away. In fact, it can take as much as 90 days for someone to make a purchase decision.
Use the 80-20 Rule In Marketing
If all your marketing is about trying to get the sale, it will fail.
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