Category

Marketing
Most of you will have Google GA4 Analytics set-up wrong
If you have set-up GA4 already, great news, but you may have missed a couple of vital settings that MUST be updated to make sure you keep data
The Last Ever Digital Tourism Show
Welcome to what will be the last ever Digital Tourism Show… but not the end of me producing even more marketing advice!
Use Calendly’s new tool to drive consumer engagement
If you run a multi-day business or focus on group and corporate experiences, speaking to your potential customers is still the best way to close sales
ALL tour operators should provide a self-guided option of their products, be you a day tour or multi-day operator.
The Ongoing Issue with Sales and Marketing Tracking and Why Res Tech Must Change!
It is now impossible to track the consumer journey from start to finish using booking platforms... But there is a simple solution to this problem.
Research Blog Titles For Content Inspiration
In this 5-min workshop I want you to research blog titles relating to your business to help give you inspiration for your own content.
Create a Poll for Quick Consumer Research
I want you to conduct some quick consumer research and ask your followers on your Facebook Page or Group a series of questions
How to Conduct a Quick Competitor Analysis for Free
When it comes to marketing your business, you do need to look at what the competition is doing that is both working well and what you feel you can do better. Conducting a full Competitor Analysis is both a time-consuming and expensive process, but there are ways you can gain invaluable insights for free, using...
How To Start Optimising Your Google Business Profile
Google Business Profile brings with it a whole host of benefits for local businesses, including helping them reach new customers.
Sell your products on your Facebook & Instagram Accounts
It is becoming more important than ever to show your experiences in a place where your customers ‘hang-out’.
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