What We Do
About
Success
Blog
Podcasts
Downloads
Toolkit
The Book
Contact
What We Do
About
Success
Blog
Podcasts
Downloads
Toolkit
The Book
Contact
Tag
Blog
/
August 29, 2022
/
Opinions
TMA Wins Prestigious Skift IDEA Award
Tourism Marketing Agency Wins Prestigious Skift IDEA Award for Best Creative Partner to the Tour and Activity Sector
Chris Torres
Blog
0
/
June 22, 2022
/
Opinions
Touriosity: What I learned from running a non-profit OTA*
Touriosity was born out of wanting to help operators recover. I gave them a platform that we could help market without large fees.
Chris Torres
Blog
0
/
June 14, 2022
/
Marketing
Most of you will have Google GA4 Analytics set-up wrong (If at all)!
If you have set-up GA4 already, great news, but you may have missed a couple of vital settings that MUST be updated to make sure you keep data
Chris Torres
Blog
0
/
June 8, 2022
/
Marketing
Use Calendly’s new tool to drive consumer engagement
If you run a multi-day business or focus on group and corporate experiences, speaking to your potential customers is still the best way to close sales
Chris Torres
Blog
0
/
June 1, 2022
/
Content
,
Marketing
,
Opinions
Self-Guided Experiences is a Must for ALL Tour Operators
ALL tour operators should provide a self-guided option of their products, be you a day tour or multi-day operator.
Chris Torres
Blog
0
/
March 25, 2022
/
Company Update
,
Content
Announcing Some Changes at TMA
It is safe to say that the last two years have been incredibly difficult, but now the time is right for a change.
Chris Torres
Blog
0
/
October 21, 2021
/
Insights
,
Opinions
,
Trends
Viator Introduce Accelerate – Is This the Hunger Games of Tours & Activities?
I am not going to beat around the bush here… this move from one of the industry's largest OTAs is shameful and nothing more than a cash grab.
Chris Torres
Blog
0
/
October 5, 2021
/
Insights
,
Opinions
,
Trends
How Popular are Wellness Experiences Post Pandemic?
Be it yoga, a spa retreat, forest bathing, or tarot… what do consumers seek out when considering a wellness experience?
Chris Torres
Blog
0
/
September 28, 2021
/
Opinions
Should You Make the Switch From Business Travel to B2C?
B2B travel is now seen by some as a dead end, so the question for others who focus on business travel is… should you switch to B2C?
Chris Torres
Blog
0
/
September 14, 2021
/
Opinions
Do OTAs Suffer from Brand Blindness?
While those of us in the industry talk at length about Online Travel Agents (OTAs), are they well known by the general public they target?
Chris Torres
Blog
0
1
2
3
4
…
17
Recent Articles
Marketing to the Solo Female Traveller
January 25, 2024
Chris Torres
Paying the Price: How Facebook’s Paid Model Could Disrupt EU Advertising
November 9, 2023
Chris Torres
The Power of Consumer Generated Content to Boost your Bookings
September 27, 2023
Chris Torres